B. Getting Started

Customize Widget Appearance

Adjust visual style so the AI representative matches your website brand.

By aninditoUpdated 4 Mar 2026

This guide explains how to visually integrate the AI representative into your website.

By default, the chat widget uses standard styling.
Before installing it publicly, you should adjust its appearance so visitors recognize it as part of your website.

The goal is simple:
Visitors should feel they are talking to your business — not to an external tool.


Why this matters

Visitors decide whether to interact within seconds.

If the chat widget looks unrelated to your website:

  • visitors may hesitate to click
  • it may feel like an advertisement or popup
  • engagement decreases

When the widget matches your brand, it feels like a natural help or contact point.

This significantly improves conversation rates.


Open Appearance Settings

  1. Open your domain in the Domain Center
  2. Navigate to Appearance Settings

You will see a live preview while making changes.

Widget Appearance


A. Widget icon (chat button)

The widget icon is the floating button visitors click to open the chat.

Recommended:

  • square image
  • approximately 300 × 300 px
  • simple symbol
  • transparent background

Avoid:

  • long text
  • detailed illustrations
  • full logo with small typography

The icon appears small, especially on mobile screens.
Clarity is more important than detail.


B. Representative avatar

The avatar appears inside the conversation window and message bubbles.

You may use:

  • a mascot
  • a brand symbol
  • a simple character illustration

Avoid banners, screenshots, or complex photos.

The avatar helps visitors recognize who they are interacting with.


C. Representative name

The name appears at the top of the chat window.

Choose a name that clearly communicates purpose.

Good examples:

  • Support
  • Customer Care
  • Product Assistant
  • CompanyName Support

Avoid unclear or overly personal names that may confuse visitors.

The name should help visitors immediately understand the role of the representative.


D. Color settings

You can adjust several visual elements:

Header color

Controls the top bar of the chat window.
Use your primary brand color.

Background color

Controls the conversation background.
Keep it light for readability.

Send button color

The message send button.
Match your primary accent color.

Visitor bubble color

Messages sent by visitors.

Text color

Ensure high contrast for readability.


Color selection tips

Good practice:

  • use one main brand color
  • keep backgrounds neutral
  • ensure strong text contrast

Avoid:

  • dark background with dark text
  • overly bright colors
  • too many different colors

If reading messages requires effort, visitors will stop interacting.


E. Use the live preview

While editing, watch the live preview panel.

Check:

  • message readability
  • contrast
  • mobile-size visibility
  • icon clarity

Adjust until the chat feels like a natural part of your website interface.


After saving

Changes apply immediately to the widget.
You may need to refresh your website page to see updates.

This step only affects appearance.
It does not change behaviour or knowledge.


What’s next

Your representative now visually matches your website.

Continue to Go Live and then Install the Website Widget to make it available to visitors.